Bungeoppang: Korea’s Beloved Fish-Shaped Winter Treat
As the cold winds of winter sweep through the streets of Korea, one scent brings warmth and comfort to nearly everyone — the sweet, toasty aroma of bungeoppang (붕어빵), the iconic fish-shaped pastry filled with red bean paste.
You can spot vendors on almost every busy street corner, flipping golden, fish-shaped treats on hot iron molds as steam rises from the griddles. Few things capture the feeling of a Korean winter evening better than holding a warm bungeoppang in your hands while walking home in the cold.
The Symbolic Shape and the Charm of Simplicity
The name bungeoppang literally means “carp bread” — bungeo (붕어) meaning “carp fish,” and ppang (빵) meaning “bread.”
Despite the name, it contains no fish at all; the shape simply resembles one.
The fish-shaped mold is what makes bungeoppang so iconic. Traditionally, it’s baked in cast-iron presses that imprint the detailed scales, fins, and smiling face of a carp — a symbol of good luck and prosperity in Korean culture.
Because of this special mold, bungeoppang is difficult to make at home without specialized equipment. The charm lies as much in the shape as in the taste — and that’s part of why people line up at street stalls every winter rather than making it themselves.
The Classic Flavor — and Its Many Modern Twists
The traditional filling of bungeoppang is sweet red bean paste (pat), made from adzuki beans that are boiled and sweetened until smooth. The warm, slightly earthy sweetness of the red beans perfectly balances the crisp outer shell, creating a nostalgic flavor that reminds many Koreans of childhood.
But in modern times, bungeoppang has evolved into a dessert playground:
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Custard Cream Bungeoppang – creamy and sweet, often loved by kids
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Chocolate Bungeoppang – rich and indulgent, perfect for dessert lovers
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Sweet Potato or Cream Cheese Filling – for a softer, savory twist
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Matcha or Strawberry Flavors – trendy versions often sold in cafés or bakeries
Even the texture varies — some stalls make them thin and crispy, while others prefer a thicker, cake-like version. Each bite offers a different take on the same comforting idea.
Frozen Bungeoppang: A Cute and Convenient Twist
Because of its huge popularity, bungeoppang has made its way into frozen aisles across Korea.
Frozen bungeoppang is smaller than the street version — often bite-sized and irresistibly cute. You can simply heat them in an air fryer or oven for a few minutes and enjoy a taste of Korea’s winter nostalgia anytime, anywhere.
Many frozen varieties now come with multiple flavors — from classic red bean to custard, chocolate, or even sweet potato. They make for an easy, fun snack that kids and adults both enjoy.
While nothing can replace the joy of watching a street vendor flip golden fish-shaped pastries on a cold night, the frozen version has its own charm — quick, adorable, and convenient.
Can You Make Bungeoppang at Home?
Technically, yes — but it’s not easy.
Authentic bungeoppang requires a special fish-shaped mold that clamps together to cook both sides evenly over heat. Without it, achieving the same texture and shape is nearly impossible.
However, some creative home cooks have found workarounds using mini waffle makers or taiyaki molds (Japanese versions) sold online. The process involves pouring batter into the mold, adding your chosen filling, and flipping it to cook evenly until golden brown.
If you can find one of these molds, you can definitely give it a try — but it’s absolutely fine to skip the effort and pick up frozen ones instead! After all, part of bungeoppang’s magic lies in the experience — the sound of sizzling batter, the smell of toasted dough, and the simple joy of eating it hot from the street stall.
How to Enjoy It at Home
Even if you’re not making it from scratch, you can still elevate your frozen or store-bought bungeoppang experience:
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Crisp it up: Reheat in an air fryer at 180°C (350°F) for 4–5 minutes to restore the crunchy texture.
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Add toppings: Drizzle condensed milk, chocolate syrup, or honey for an extra dessert twist.
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Pair it: Enjoy it with hot coffee, tea, or a glass of warm milk — the ultimate winter comfort combo.
More Than Just a Snack
Bungeoppang isn’t just a sweet treat — it’s a piece of Korean winter culture. For many, it’s tied to memories of walking home from school, sharing snacks with friends, or standing by a food cart with family as snowflakes fall.
It’s an experience that combines taste, nostalgia, and warmth. And even though it’s now available year-round and even frozen, bungeoppang remains most special when enjoyed in winter — fresh, hot, and full of cozy flavor.
So whether you find it on a Seoul street corner or in your freezer at home, bungeoppang will always carry the taste of a Korean winter — golden, warm, and full of heart.